The Challenges of Success and Self Destruct

When your company starts to make a profit, it’s time to be extremely cautious. It takes a very unique business with a vision, a strong core, drive, and determination to last long enough to sell for the millions we seek. 

When you start to have money you often start thinking about ways to spend it. Marketing, operations, equipment, furniture, office space, pay raises, profit-sharing, and paying debt are some to name a few. This is when you’ll start making mistakes because you’re not controlling the money as carefully. The more money you have the more you’ll spend. 

A lot of people have self-destruct mechanisms inside their head that stops them from being successful. When their business starts to look good, they do something to destroy their own progress. 

There are many questions that arise during business building and a lot of these don’t have a concrete answer. So much of running a business is based on instinct. If you happen to find yourself in a business that’s working well, it’s likely to be the first time you’ve ever had that happen and you’re beginning to grow and learn from it. 

When a business starts doing well, you’re just out there, not knowing if something you’re going to do is going to break the business or make it change direction. Just because you have customers and a little bit of money, doesn’t mean you’ve got everything under control.

It’s great to have a level of success, but with success comes spending money, and taking risks. Many invest into different kinds of advertising for their company and it often occurs that it doesn’t produce any leads or benefits. 

Building your own business means taking risks and learning from your mistakes, methods and predictions to better analyze your results.